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The Impact of Marketing Automation on Enhancing Personalized Messaging Strategies
(2023)
In a groundbreaking exploration, the thesis delves into the profound impact of marketing automation on personalized messaging strategies for B2C companies in Europe, focusing on Finland. The research aims to uncover the ...
Application of digitalization and technology in developing digital marketing for the e-sports industry in Vietnam
(2022)
The E-sports industry is being developed all over the world and has become one of the most iconic industries in many countries, and Vietnam is one of them. However, the perspective of e-sports in Vietnam could be more ...

